Boom. The Tot Wrap Was Born.
A late-night idea at Michigan State that became part of Spartan culture.
Our Story · East Lansing, MI
About Conrad’s Grill
It seemed so simple at the time. In a moment of very, very late-night inspiration, Michigan State student Joe Conrad grabbed a tortilla, piled it with tater tots, meat, cheese and sauces and finished it off on the stove.
After failing to keep up with his friends’ wrap requests, Joe opened his first Conrad’s location in 2007. Now with three restaurants serving the area, Conrad’s is as much a part of Spartan culture as Sparty himself, with lines out the door two decades later. Joe can still be found at his Michigan locations, working the register, helping out in the kitchen or even surprising tot wrap fans by delivering their food.
Nearly 20 years of lines out the door
2007
First store opens in East Lansing
2012
A second East Lansing store opens to handle demand from that side of town
2015
Frandor opens for off-campus students and Lansing residents
2025
DeWitt opens for families and students of all ages
2026
Franchising begins, with lines still out the door
The Team
Joe builds the system.
Jen builds the business.
Joe Conrad
Founder & COO
Started as a short-order cook at a country club and rose to area manager at Jimmy John’s. Walked away from buying that franchise and built his own. Keeper of training, kitchen standards and operational discipline.
Jen Runske
CFO
Built the accounting structure, vendor relationships, payroll and financial controls that turned a great operating idea into a durable business.
Scott Marcou
Area Manager
Joe’s right hand across all three locations: delivery zones, store-level oversight, and the person a new opening crew learns from in the field.
What We Stand For
Fast, fresh and friendly
Speed with Purpose
Every process is engineered, not improvised. Every wrap is made to order.
Craveable Quality
Real ingredients, real substance, no shortcuts on flavor or portions.
Convenience & Durability
Wraps can be brought anywhere and eaten at any time.
Hospitality First
The counter experience is the brand.
Community Roots
Built on word of mouth, not advertising spend. $0 spent on paid marketing to date.
Personalized Experience
Customize your location’s colors and art based on your local school.
The Menu
The Number One
Grilled chicken, cheddar, tots, ranch and sour cream. It’s #1!!!
T-Tot Special
Double tots, bacon, cheddar, jalapeños, sour cream and ranch.
Mac & Cheese Bites
Served with our house made ranch.
O.G.C.T.
Tenders, cheddar, lettuce, tomato and your choice of sauce.
And More: Chicken tender wraps, Steak wraps, Breakfast wraps, Waffle fries, Mozzarella sticks, Fried pickles, Fried cookie dough bites and House sauces